eToro Partners Now Offers Affiliates Customizable Links

LONDON and MILAN, 27 August 2011 - The affiliate program of the world’s first social trading platform, eToro, is now giving affiliates the opportunity to create their own links using its customizable links tool.

In today’s online environment you no longer have to be a trained web programmer to create your own website and start earning commissions as a forex affiliate. eToro’s affiliate program, eToro Partners, makes sure that you have all the right tools to do so, including amazing eye catching banners, informative widgets, captivating videos, creative landing pages and now customizeable links.

Being able to customize your own links means that you can take which ever marketing tool you want to use and direct it to any URL of your choice. So for example, if you want to use an education themed banner, rather than having it direct the website user to a landing page or to eToro’s homepage, you can choose to direct it to any other eToro URL, such as the eToro educational center, or the eToro Matador e-course page. You can then track your links by giving them a unique serial id and using the reports in your eToro Partners account to see how successful your marketing tools + link combination is. If your link is not bringing any conversions, you can always try the same marketing tool with a different link.

“Instead of supplying each banner with every possible URL, we’ve decided to make things easier both for ourselves and for our partners by enabling them to custom choose the URL to which they want the banner to direct viewers,” said Mr. Pakula, eToro’s chief marketing officer. “It gives online forex affiliates more freedom to manage their own campaigns and to figure out what works best for their site.”

To create a custom link, simply go to your eToro Partners account, click on the “Custom Link” tab in Marketing Tools, select your marketing tool, enter the URL of your choice and an optional serial ID (for tracking purposes), and click on Create Link. The HTML code for your link will then appear below.